Advertiser’s Dashboard & Ad campaign Functions Overview

Take a look on all functions in the Advertiser’s Dashboard and “All campaigns” section. This guide includes a detailed description of “All campaigns” section and advertisers’ dashboard full overview. We’ll tell you more about targeting and other functions you can apply so that your ads could drive better results. Check out our most updated platform guidelines and all you can do with it to launch a successful crypto ad campaign.

1. Advertiser’s Dashboard - Overview

Welcome to a brief journey with Bitmedia.IO. We want to show you our updated dashboard. It became more comfortable functionally and info-packed. Let's take a look at the main sections. All your ad campaigns statistics are gathered on the first dashboard. You can examine Today so far details, spent, impressions and clicks table, your best-performing countries, devices, campaigns, ad groups and creatives.

advertiser's dashboard

2. “All Campaigns” Functions

Let's move to All campaigns. Here are gathered data on all your ad campaigns. You can start and stop the whole ad campaign here.

Pay attention to the Copy, Delete and Export Statistics functions. Now, you can easily copy ad campaigns, including all the respective settings, namely creatives, targeting, bidding.

If you need to prepare a report on ad campaigns overall running, you may do it in one click, simply press Export Statistics.

If you'd like to clear up your dashboard, you may delete ad campaigns. The deleted data will appear in the archive so that you may restore it anytime you need it.

all campaign statistics

3. “Ad Groups” Functions

Let’s move to All Ad Group section. All the previously described functions are available here as well.

group's functions

You can find the same functions at the All creatives section.

creative's functions

The Archive section is divided into three subsections, particularly all campaigns, all ad groups and all creatives. So, you may easily access or observe the respective elements.

archive board

4. “Ad Campaign” in Details

Let's see what you can get if you click on your created ad campaign title. Here are two sections, Ad Groups and Campaign Statistics.

In the Ad group section, you may see all ad groups, their average bids, ad group daily limit, impressions and clicks, total and daily figures, spent in BTC and an equivalent in USD.

test board

The ad campaign status is also available to check here. You may rename Ad groups, Copy and Delete them, Export statistics for your reports.

The ad campaign statistics section is also very informative. Let's look more precisely at the details. Select the date range for which you'd like to check the statistics. You can select day, week, month or set a desired period via the calendar.

texts statistics

The first diagram is designed to verify or compare statistics for impressions, clicks, unique impressions, spent, CTR, CPM, desktop and mobile traffic. To compare different data, click Select a metric and choose the respective metric.

Scroll down and check your best geos and device breakdown, top creatives and ad groups. You may easily decide which one to continue displaying.

geo statistics

The other table represents daily data in details, namely impressions, clicks, unique impressions, spent in BTC and equivalent in USD, average CTR and CPM price, Desktop and Mobile traffic per cent. You can export it as well as the data from the next table, Statistics by source.

daily statistics

In this table, you may observe how efficient publishers are for your ad campaign and decide whether to add them to allow or ignore lists. The following data you may track in terms of publishers, firstly, source ID you may see it in your GA id {source} variable is added to your URL as UTM. Total and unique impressions are represented along with clicks, CTR, top geo, average paid bid, % of total traffic.

Ad Group Statistic

Suppose you slump into any of your ad groups. In that case, you could see the same statistics and functions are available at the ad group level. You can also find here the Creatives section, targeting and bidding. You are also allowed to change the daily limit for this same ad group, copy or delete it.

group statistics

Ad Group Creatives

Let’s briefly observe the Creative section. You can add more creatives, modify them and track their efficiency individually.

group creatives

If you slump any creative, you may see its statistics like charge, clicks and impressions, detailed daily statistics on a separate page. You can also check the URL or modify banners anytime you'd like.

modify creatives

Ad Group Target

The target section is also available here in case you'd like to introduce any changes for this same ad group. The detailed description of the targeting section is available in video for ad campaign creation. Anyway, you may refer to your account manager to get any assistance with it.

group target

Ad Group Bidding

The last section we'd like to show you is the bidding section. You may set the bid for your ad group here. It may differ from other ad group bids. If you'd like to know the average market bids, please refer to your account manager for assistance.

manual settings

In this section, you may set a daily limit for an ad group, add any package, get to know if the selected package is updated.

You can also update your allow and ignore list, see and export these lists.

We also thought about prices. On this page, you may decide whether to buy traffic from other sources at the lower price and assign custom bids. We recommend that you refer to your account manager in case of any questions regarding optimization, allow and ignore lists, bids update, etc. It's a highly individual process that we'd like you to provide more details on your traffic settings.

Kindly note, our account managers are always available to assist you on each step. Do not hesitate to contact us at [email protected] if you have any questions.