UTM-tags are part of the URL of a web page that passes the information about the source of a website visit as a pair “key-value.” Efficient advertising is impossible without...

UTM-tag: What is it and what does it do? UTM-tags are parameters that are added to the “tail” of the link to track traffic sources on a landing page. An...

Artificial intelligence (AI) is becoming crucial in current games. Artificial intelligence (AI) is used to control non-player characters (NPCs), replicate realistic surroundings, and improve game dynamics. To develop hard opponents,...

Cryptocurrency legislation in Europe is a new and evolving subject, with different governments taking different methods. The European Union (EU), on the other hand, has been working on developing a...

We continue the series of interviews with the most interesting and famous crypto industry representatives. Tim Haldorsson, CEO of crypto and Web3 marketing agency Lunar Strategy, has been involved in...

One of the primary functions of crypto communities is to facilitate the exchange of information and ideas about cryptocurrencies. Members often share news articles, market analyses, and investment strategies related...

Thinking of taking a brand global, marketing teams are usually faced with a myriad of options. Nevertheless, the tools that actually work and always deliver positive results come in very...

What is crypto advertising Marketing of cryptocurrency-related products or services through various advertising channels such as social media, online platforms, and other media outlets is referred to as crypto advertising....

Many of our clients are game platforms and crypto games. With this in mind, we decided to prepare a complete list of terms used in the crypto-gaming niche, so that...